This article will show you 5 simple and very doable article marketing strategies that can help your articles stand out from the crowd:

1- Discover your own writing style. This is true of all writers, but especially if you are in a competitive field–you need to find your own voice, a way of writing and teaching that is unique to you. This takes more time and effort than just cranking out articles that look like everyone else’s, but there is a long term payoff for your persistence. Resist the urge to imitate another person’s writing style. With each article you write, focus on a unique way that you can convey your message. Whether you realize it or not, every person as a unique style–even you!

Think about how you are in real life–Are you very methodical and to the point? Do you use your sense of humor to communicate ideas? Do you enjoy “painting a picture” with your words when you’re talking? Are you quiet and confident? Or are you exuberant and dramatic when you speak?

Try to get to the point where your own uniqueness, which you are very aware of when you’re just living life, emerges when you are teaching through your articles.

2 – Show your expertise. That should be the main goal of your articles–to show your expertise in a way that expands the knowledge of your readers. In a way, you can think of yourself as teaching your readers to become experts themselves.

In your articles, you will demonstrate your knowledge to your readers by teaching them. Experts are not common–their knowledge rises above the average. If you will write in a way that demonstrates your firm command of your topic, your articles will show your authority and stand out. This does not mean always writing on advanced topics–an expert wants to teach readers in a way that they can understand. You can teach the basics in a way that shows your command of your topic. Before a reader is ready for advanced material, he first needs to learn the basics.

3 – Persevere. Sometimes you can stand out from the crowd by simply submitting well-written articles consistently over the long term. This is the easiest and most essential way to rise above the pack.

4 – What makes your business stand out? Forget about articles for a minute and answer honestly–why should someone choose your business over anyone else’s? What unique value does your business offer that your competitors don’t? Is it a special knowledge, philosophy, personality or experience that makes your business superior to your competitors’ businesses? Whatever makes your business stand out can also make your articles stand out.

5 – Write a strong title. Many times your title is your only opportunity to grab a reader’s attention when they are looking at a long list of articles. Seriously craft your title so that it reveals exactly what your article is about in a way that will make the reader want to read your article. You don’t have to get fancy–sometimes the simplest “How-To” titles or “Top 10” titles are effective. Remember, your title is an opportunity to lure readers into reading your article, but the title should ultimately serve the reader in identifying what your article is about.

There are many ways to make your articles appear head and shoulders above the rest, even when there are thousands or millions of other authors writing on the same general topic.

Are you willing to put forth the effort to write superior articles? Will you practice using these 5 tips in creating your next articles?

Steve Shaw is an article marketing expert and founder of the popular submit article service http://www.submityourarticle.com used by thousands of business owners. Discover how to use the power of article marketing to reach thousands of potential prospects for your website – download a powerful free report on successful article marketing from http://www.submityourarticle.com/report

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Article Marketing Strategies: 5 Tips For Writing Popular Articles In A Competitive Field

This article will show you 5 simple and very doable article marketing strategies that can help your articles stand out from the crowd:

1- Discover your own writing style. This is true of all writers, but especially if you are in a competitive field–you need to find your own voice, a way of writing and teaching that is unique to you. This takes more time and effort than just cranking out articles that look like everyone else’s, but there is a long term payoff for your persistence. Resist the urge to imitate another person’s writing style. With each article you write, focus on a unique way that you can convey your message. Whether you realize it or not, every person as a unique style–even you!

Think about how you are in real life–Are you very methodical and to the point? Do you use your sense of humor to communicate ideas? Do you enjoy “painting a picture” with your words when you’re talking? Are you quiet and confident? Or are you exuberant and dramatic when you speak?

Try to get to the point where your own uniqueness, which you are very aware of when you’re just living life, emerges when you are teaching through your articles.

2 – Show your expertise. That should be the main goal of your articles–to show your expertise in a way that expands the knowledge of your readers. In a way, you can think of yourself as teaching your readers to become experts themselves.

In your articles, you will demonstrate your knowledge to your readers by teaching them. Experts are not common–their knowledge rises above the average. If you will write in a way that demonstrates your firm command of your topic, your articles will show your authority and stand out. This does not mean always writing on advanced topics–an expert wants to teach readers in a way that they can understand. You can teach the basics in a way that shows your command of your topic. Before a reader is ready for advanced material, he first needs to learn the basics.

3 – Persevere. Sometimes you can stand out from the crowd by simply submitting well-written articles consistently over the long term. This is the easiest and most essential way to rise above the pack.

4 – What makes your business stand out? Forget about articles for a minute and answer honestly–why should someone choose your business over anyone else’s? What unique value does your business offer that your competitors don’t? Is it a special knowledge, philosophy, personality or experience that makes your business superior to your competitors’ businesses? Whatever makes your business stand out can also make your articles stand out.

5 – Write a strong title. Many times your title is your only opportunity to grab a reader’s attention when they are looking at a long list of articles. Seriously craft your title so that it reveals exactly what your article is about in a way that will make the reader want to read your article. You don’t have to get fancy–sometimes the simplest “How-To” titles or “Top 10” titles are effective. Remember, your title is an opportunity to lure readers into reading your article, but the title should ultimately serve the reader in identifying what your article is about.

There are many ways to make your articles appear head and shoulders above the rest, even when there are thousands or millions of other authors writing on the same general topic.

Are you willing to put forth the effort to write superior articles? Will you practice using these 5 tips in creating your next articles?

Steve Shaw is an article marketing expert and founder of the popular submit article service http://www.submityourarticle.com used by thousands of business owners. Discover how to use the power of article marketing to reach thousands of potential prospects for your website – download a powerful free report on successful article marketing from http://www.submityourarticle.com/report

Article Source: ArticleSpan

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Article Marketing Strategies: 5 Tips For Writing Popular Articles In A Competitive Field

Similar to the bylines used by print media, the author’s resource box is where credit is given. Many will jump at the chance to write the content for article marketing, but when it comes to the close, it’s easy to draw a blank. You’ve already given your all to the main part of your task, which is everything you wanted to say within the body of your article, but now you leave them with something to take away about you, something to remember you and your site by. The creation of a great author resource box is the final component to successful article marketing online. Let’s explore a few of the key things to include in this essential part of any Article Submission Tool.

First and foremost, you want to include your name in this part of the Article Submission Tool. How else will they know to whom to attribute the new flow of information? It gets you out in the eye of John Q. Public with little to no effort on your part. Secondly, you will need to include the web address of your site. This invites the reader to learn more about you and what you are trying to promote. Then you should add a small section that sums up your site and your vision in a nutshell. This is not the time to brag about all of your accomplishments and dreams, but merely another launching pad with which to bring people in to see the world from your perspective. And last but not least, whether you choose to go the SEO (search-engine optimized) route or not, the addition of a keyword that is hyperlinked "back" to your site is highly recommended. Choose one that is most relevant to both the article and your site for the most effective results.

In the end, your resource box should be an "about me" section while letting the article itself promote the site or product. Let readers make the connection between you and the information you are presenting. The "links" formed in these casual meetings over cyberspace can create an impression that is favorable and lasting, for article marketing success that is solid and enduring.

Written by Paul Wise, after extensive research on the Article Submission Tool found at http://www.articlecontentengine.com for modern online Article Marketing.

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Author Resource Box: A Key Article Submission Tool

A tried-and-true method from the days of old media like print and radio, online article marketing is a modern twist that provides both the means for increased exposure and the method by which to accomplish it. Here are some of the facts. A well-written article is one that captures your site’s mission and conveys it in an interesting way. No matter if your specific immediate goal is to merely increase the number of visitors, sell more products, or generate buzz about upcoming offerings, an article will tell the story of who and what you are as well as how your site can benefit someone. And you should focus on what a person will actually gain from the visit instead of simply recommending that they stop by.

The result of effective article marketing comes when you gain the trust of others on the web. The results of such connections are usually shown in backlinks from the Article Submission Sites. In effect, backlinks offer potential customers another way by which to find you. Suppose they are looking to visit a certain destination for an upcoming trip; more likely than not they will need lodging. Upon their visit to a hotel’s website, they spot an ad or keyword link for a local attraction; your business. When their room reservations are made, they click on a link in the sidebar and sure enough they find themselves at your site, thanks to the lovely aid of a backlink.

In the end, it’s all about the numbers. The more visitors to your site, the more chances you have that purchases will be made. Article Submission Sites will get you the numbers you need. You’re not going to sell something to every person that passes through. But you don’t need to with high rates of traffic. The bottom line is that the more traffic you can generate the better the chances are of making that elusive sale. Article marketing comes into all this by making people interested enough to check you out.

Paul Wise, the author of this article, has researched Article Submission Sites extensively. You should check out http://www.articlecontentengine.com if you are in need of Article Marketing.

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Increase Your Website Traffic With Article Submission Sites

The first step is write an article on a topic related to any page in your website, blog or Squidoo lens, or any other online entity that can be accessed by means of a URL. It is important that your article is well written with good grammar and spelling: I have read that grammar doesn’t matter as long as the writing can be understood. That is nonsense spread by poor writers.

Your article does more than simply impart information about your website or product: it also imparts information about yourself and can persuade people to buy from you or can make them feel that if you can’t take the time to write properly, then perhaps your products or services are just as sloppy. So if you can’t write properly, through no fault of your own, have somebody do it for you. You can ask a relative, or even employ a ghostwriter. The rewards are well worth it.

Here is what how article marketing can benefit you, and how an article submission directory can help to drive traffic to your website – masses of it! First, you must include a link to your site within your resource that leads the reader to a page on your website that relates to the content of your article. If you are writing about Vitamin E, don’t lead them to a page on Vitamin C, but one providing other information on Vitamin E.

Then offer your article for submission. First read the ‘Submission Guidelines’ to make sure that you article conforms. These might let you know whether or not you can use HTML formatting, if you can include live links within the body of the article (most don’t – only allowing them in the resource), how many links are allowed in the resource (some allow up to three), and the Guidelines might also state a minimum word count. Then check over the article for spelling, grammar and formatting and finally submit it.

Once accepted and published here are four ways in which your article will benefit you:

1. Each article published will provide you with a share of the Google PageRank of the page on which it is published. This will improve the PR of the page on your site that is reached from the link you have provided in the Author’s resource section. This in turn can help to improve your Google listing position for that page along with the free traffic a high listing offers.

2. Each page on the article submission directory can be listed on Google the same as any other web page. Your article is generally allocated a page of its own, and if your search engine optimization has been carried out correctly on the article, then it could be listed high in the Google search engine results for any of its principal keywords. Many articles reach Page #1 on Google for their major keyword and consequently receive a high volume of traffic – all through article marketing.

3. Although article marketing can generate traffic, the article submission directory will also be used by people seeking information on the topic of your article. Irrespective of what you might read elsewhere, people do use article directories for such information and the articles are read on the site. If you have written well and persuasively enough, they are liable to click on your links and gain access to your website: more website traffic for you! Many articles receive thousands of visitors this way.

4. A very large number of people will use an article submission directory to find content for their own website. If your article is good enough they will copy it and add to their own website as content, although in doing this they must retain your resource along with the link to your web page. Many Adsense sites are rapidly generated using article directory content. This benefits you in two distinctly different ways:

a) You receive a share of the Google PageRank of the web page on which your article is used. That share goes to the web page reached from your link, and b) Users of that web page can click on your link and reach your web page. Yet more traffic to your website.

In these ways, article marketing can be used to generate traffic to your site, and using an article submission directory to publish as many articles as you can write is a great way to use article marketing to make money. It is a wonderful means of advertising your website and individual pages within it and is an internet marketing technique that nobody can afford to ignore. In fact, for some, it is the only advertising they carry out, at minimal cost and maximum benefit.

For more details on how an article submission directory can help you generate traffic from your articles check out http://zobbed.com where you will also find information on article marketing in general.

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How Article Marketing and an Article Submission Directory can Generate Traffic

In almost all directories, they set article submission guidelines for those who want their articles to be published. It may differ from directory to another but the following are the common ones.

* Content

Article submission directories do not allow articles that openly promote product brands and your specific product. Articles that are published online through article directories are those that are general and informative in nature, so before starting to write your first article, try to keep in mind the topic of your article and avoid openly advertising your product in the body of your article.

Links are also not allowed in the body of your article. Most directories do not also allow you to put images, though some may allow it. To be safe, save those images until you have already known the article submission guidelines of the directory.

Some directories may ask for a teaser or a short summary of your article, so you might as well prepare for that before submission. Directories are also strict about plagiarism. ‘Copy-pasted’ articles are a no-no and have no place in article directories.

* Word Count

Most directories have a requirement on the word count of articles. It is important then that before you write down heaps of articles check the word count requirement. Most often, articles published online requires 300 to 500 words in an article. Because you will aim on having more and more articles distributed online, stick to the required word count. Going way beyond the required could be a waste of time.

* Formatting

Formatting of your article is not necessary. Most directories prefer articles from notepad or those in plain text, although bold font, italicization, bullets and numbers may be allowed. Try also to do away with automatic numbering. Smart quotes should also be avoided as it may lead to foreign characters appearing in your published article. Directories also have strict article submission guidelines in formatting your titles. Make sure you do not make your titles in all caps. Always follow the standard title case.

* Resource Box

The resource box contains your links that will generate you traffic. In creating the links, make sure they work properly and are not broken. It is always advisable that you test your links before you submit your articles. Article directories allow you do this. Watch for broken links and those that do not match the landing page.

* Author’s Profile

Most directories have a profile page for authors. This is where you put your name as the author, your picture and a short biography. At some point you may have thought about these as trifling matters, but somehow it affects the impact of your article. Reading an article where you can see a picture of the author can make it more trustworthy and legitimate.

* Keywords and Categories

Submitting your articles online also require keywords and categories. Make sure that you have chosen the right keywords and submitted your articles under the correct categories.

If you take note of these common article submission guidelines before writing your articles, for sure, publishing your articles online will be a lot easier and faster.

Carolyn Anderson enjoys being an article marketing writer. To learn about great strategies in submitting your articles online, check out article marketing strategies. Also check out Article Marketing Domination for helpful tools article marketing.

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Article Submission Guidelines – Knowing the Common Rules in Publishing Articles Online

Your headline should clearly tell what your article is about, and it should be eye catching to a reader who is looking for information on your topic. Remember, your article title is competing with many other article titles on similar topics–take some extra time to brainstorm different headlines and pick the one that you think will stand out in the crowd.

Some of the most popular articles on the web are “How To” articles. A “How To” article simply teaches the reader how to do something related to the author’s niche.

Writing “How To” articles is pretty straight forward, but did you know that there are several different types of “How To” headlines that you can play around with?

Let’s go over the major ones:

1 – The headline that conveys a benefit. For example:

“How to collect stamps” (Benefit: learning to collect stamps)

“How to scale a fish” (Benefit: knowing how to scale a fish)

“How to run a marathon” (Benefit: learning how to run a marathon”)

These titles are very simple and no frills, but they work. They very clearly state what the article is about and the benefit that the reader will receive from reading the article. I don’t think you can go wrong with the classic benefit stating how-to headline.

2 – The double benefit headline. For example:

“How To Win Friends and Influence People”

“How To Declutter Your Office and Organize Your Desk”

“How To Save Money and Experience True Wealth”

If one benefit is good, then two are better, right? Well, sometimes. Look at your topic and see if the double benefit title might be appropriate. Or, come up with a double benefit title, and then write an article to go along with it.

3 – How To [your topic] that [benefit]

Some examples using this title template:

“How To Find A Job That Gives 5 Months Vacation A Year”

“How To Plan A Budget That Will Decrease Your Spending By Half”

You might not have thought about this type of title before, but just try coming up with some makeshift topic/benefit titles on your subject matter. You can use the titles to inspire the articles.

4 – Just use “How”…

Sometimes the “to” part is not necessary. Try cutting straight to the point with a “How” headline:

“How I got washboard abs while still eating pizza and chocolate”


“How I improved my productivity by working less”

Or try making your title more personal (for the reader) by using “you” instead of “I”:

“How you can get washboard abs while still eating pizza and chocolate”


“How you can improve your productivity by working less”

What do you think? Will you try these on your next articles?

I bet you never imagined that there were so many different types of “How To” titles to choose from. I encourage you to experiment with each one of these different headlines–sometimes the title gives you the idea for the article!

For more info on how you can use article marketing to reach thousands of potential prospects for your website, go now to http://www.submityourarticle.com/report . Steve Shaw is an article marketing expert and founder of the popular article distribution service http://www.submityourarticle.com used by thousands of business owners.

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Article Marketing Tips: Writing "How To" Headlines

One of the most effective ways to generate web site traffic is to submit ezine articles (like the one you are reading) to article directories for people to use in their own blogs and ezines. You submit an article of preferably 400-1000 words in length. Anyone can use your article for free as long as they keep your article, and most especially your resource box, intact. Your resource box is the last few sentences in your article. It is the only place where you may include links to your websites. Bloggers and ezine editors have a ravenous appetite for content, so well written, useful articles will spread widely.

The articles target the visitors you want at your site. Submitting articles doesn’t have to cost you anything but your time, and they spread across the web without any extra effort on your part. Of course, your time is valuable, and writing may not be a favorite activity of yours, so services have sprung up to help automate the process. You can hire articles written for you, and you can subscribe to services that will submit variations of your articles to hundreds of directories.

Ezine articles can increase your sales and your profits by increasing your web site traffic in two ways:

First, ezine articles can generate web traffic through referrals. People reading the article click on the links in your resource box and come to your website.

More importantly, the presence of links to your site from quality web sites will increase the page rank of your site in the view of the search engines: if all these other sites are pointing to yours, it must mean that yours is important. When your page ranks highly enough to appear on page one of the search engines, searches will generate web traffic.

To write the articles yourself, you can use formulas: You can write top ten lists, tip sheets, questions and answers, reviews of products and services, feature by feature comparisons, and interviews. But do not try to publish a sales letter. People do not want to read a sales pitch. Ezine editors will not publish sales pitches. Your articles will spread throughout the web only if they provide the readers what they want.

Each article will need a title, a body, a resource box, a category that the article fits into, a list of keywords, and a brief description of what the article contains. To use the article submission services, you will need several titles, versions of each paragraph, and resource boxes.

Keywords are the most important thing in article writing. You need to optimize the article for relevant keywords so that interested people can find the article. You need other keywords to use in the anchor text in the resource boxes. Those keywords will tell search engines the topics for which your web pages are important.

You don’t have to buy website traffic. You can generate web site traffic for free if you submit ezine articles to article directories. Ezine articles are a great way to bring customers to your web site.

Visit: http://ezinearticleshow.com/ for more information on how to generate web site traffic by ezine article submission. Thomas Christopher is collecting videos and articles showing how to use ezine article submissions to generate web traffic at http://ezinearticleshow.com/

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Free Ezine Article Submission to Generate Web Traffic

Many online marketers are using articles to build up search engine ranking. Considered as one of the most important steps in search engine optimization, article writing has been very effective in reaching out to your target market.

However, not all online marketers use article submission methods correctly. Now that search engines have become more exacting in sorting out web pages, every web marketer must learn the rules of online article submission.

Here are some online business tips that will discuss different key points on how you can make your article submission plan more effective.

Submit to the right article directories. There are so many submission sites on the web so it is important to choose the best ones. What are key features of a good article submission directory? One that has a high page rank, one that has been on the web for more than two years, and contain more than 500 articles is a good candidate.

Submit to your niche market. Targeting one particular topic for a niche audience will bring in more results for your articles rather than submitting them under a general topic. This way, you can be sure that people who will be reading your articles are genuinely interested on them.

Distribute articles to webmasters. Another way to give your articles more exposure is by submitting them to blog masters or webmasters. Try to find sites that also cater to your niche market and contact the webmasters. Ask them if they would want to receive articles from you on a regular basis. Most webmasters will be willing to accept the offer because it helps them in finding content for their web.

Write more articles. Some marketers only have a few articles on use the same ones in article submission. Instead of trying to submit to as many article directories as you can, choose only a number of reputable directories and focus on submitting more articles to these sites. Distributing a regular supply of your original articles works better than using your old stuff all the time.

Follow the rules. Articles directories impose guidelines when it comes to writing content and the submission of entries. Make sure that you are able to keep up with the rules. Do not overlook simple rules as even the littlest violation can get you permanently banned from the directory’s list.

Use different bylines. For every article directory you submit your articles to, use a different footer. Make sure that your author resource box contains your name and the correct URL to your website.

Submit summaries. You may also submit shorter versions of a topic for article submission. Then include a URL that directs the reader to the more complete version of the same article in your website.

Go easy on the links. Avoid including too many links in every articles you are submitting. Although article submission is one way to build inbound links, don’t forget that your main purpose is to give information, build recognition and increase site traffic. One URL to your main page or a page on your website should be enough.

Luie De Von is a marketing consultant with http://www.easypostcardmarketing.com and has been providing consumers and business owners with marketing strategies. For years he has helped businesses to have more and growing clients through Postcard Advertising, Marketing Postcard and Business Post Card.

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Helpful Tips For An Effective Online Article Submission

There are quite a few important dynamics worth considering while optimizing a website. This would include content, structure and backend coding, layout, submission process and the number of links going to your website. Backend coding would include Meta and proper HTML tags so that your site can be traced easily by search engines.

The process of website optimization needs to be performed on an ongoing basis so that your site’s ranking are maintained or improve on search engines. Major search engines like Google are always on a look out for fresh and new content as well as links to your site from well placed third party websites.

How to get high ranking?
In addition to having a well optimised and designed website there are a few other factors that can surely assist you in obtaining better rankings. These would be:

Number of incoming and outgoing links to your website
How old and aged is your website
The quality of content and frequent updates done on your site
New web pages added to your website
Title and Meta tags

An Effective Approach
If you are not familiar with web optimization then it is to be certain that you are familiar with the ethical way of optimizing your website rather than optimizing it in such a way that it has a negative impact.

Over the last few years many search engines have stopped recognizing websites that have adopted non ethical standards of optimization. Such examples are keyword stuffing, hidden text and doorway pages. It is imperative that you should understand the non ethical ways of optimizing and avoid them lest your site may be banned forever. Whether you have a new site or optimizing an old one, you need to spend tremendous amount of time in marketing, link building, placing keywords, building content and placing links.

Experts usually recommend that certain percentage of keywords and/or key phrases should be used in a single webpage spread evenly in the content. The quality of content should be good so as to attract online viewers and if possible should be refreshed occasionally.

In case you have a website and are not sure about the correct way of optimizing your site then it is always best to consult a professional web optimization and development company. Companies like IT Chimes have considerable amount of expertise in the online domain.

Some people often wonder why should I opt for a web application development company to develop online interfaces for my website. Well, this would be for the simple reason to ensure your site is more interactive and user friendly. Many web application companies offer superb online services at very competitive rates. This is why outsourcing your web development plans is not a bad idea at all. You or your team could be tied up in various other activities or may not have the technical expertise and that is why outsourcing web application development makes your job much quicker, easier and reliable.

Many online businesses are choosing to make their site more interactive by embedding certain applications. These applications not only help the visitor to be more engaged with the website but can also help in increasing more traffic. A typical web application development company would always engage with you to understand your basic requirements and then would develop a prototype of the kind of online application you would require for your site. Once approved, the company would upload the particular interface on your website so that it can be made accessible to the public or visitors who come to visit your website.

Online applications could be of various types. The most common are online forms that capture vital data of visitors like name, address or phone numbers etc. This form would be attached with a database which would save all vital data. The most complex online applications are like payment gateways, online shopping carts, mobile applications and keeping track of online inventories. Chat software and intranet applications are also commonly used interfaces that most companies require for their day to day business.
Online web applications are proven techniques of engaging online visitors and helping in increasing overall ROI. While choosing a web application development company you would need to keep various points in mind. Not all companies can offer the sort of online applications that you require hence making a comparative analysis is all the same imperative. In order to evaluate the company you can always ask for portfolios of the company and/or any recommendations or testimonials. You may want to go through the work done by the company by yourself and evaluate the quality. If satisfied then the next question you may want to ask is the Turn Around Time. How quickly can they develop and deliver the application to you. The application has to be free of bugs and should have the option to further expand in case you need to add more functionalities in the near future.

Although there are many companies that claim to offer the best of online and web application development services but only a handful can offer 100% reliability. If you are looking to outsource your web application needs and also to make huge savings then outsourcing your requirements to a country like India is not a bad idea. Companies like IT Chimes can deliver what you want and when you want it at prices that can easily fit into your budget. Such companies have hired professionals who come from various backgrounds and can deliver world class quality products that you and your customers would enjoy browsing through online.

Vibhu Satpaul is a graduate from London School of Economics, UK. Vibhu is the Business Development for Search Eccentric and is heading the International Business Domain.

About the Author

Vibhu Satpaul is a graduate from London School of Economics, UK. Vibhu is the Business Development for Search Eccentric and is heading the International Business Domain.
For more information on Website Optimization visit Search Eccentric or email info@searcheccentric.com

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